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Experiment logCRO7 min read
Delivery dates on product pages: a two-line test
[3] weeks of traffic, one small change and a lift we didn’t expect.
Paid social and CROPublished22 Sep 2026
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TeardownCRO · 9 min read
[Brand]’s product page: 11 fixes in 20 minutes
Slow images, a hidden size guide and a buy button below the fold. What we’d change first.
[Name] · 24 Sep 2026
Saimul Islam · The monthly memoto you@yourstore.com
[1 OCT]What we tested[14] experiments across paid social, email and product pages.
What wonDelivery dates on product pages: +[19]% conversion rate.
What we cutBrand terms inside PMax. No lift after [3] weeks.
