Topic

Google Shopping and PMax.

Feeds, campaigns and what to exclude.

2 notes2 formatsUpdated 15 Sep 2026
Written by [Name]
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Shopping & PMax[2]

Showing 1–2 of 2 · newest first

Experiment logShopping & PMax · 5 min read

Brand terms inside PMax: [3] weeks, no lift

We let Performance Max bid on our client’s own name. Here is why we switched it off again.

[Name] · 15 Aug 2026

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Saimul Islam · The monthly memoto you@yourstore.com
[1 OCT]
[October]: [14] tests, [5] winners, [1] lesson
What we tested[14] experiments across paid social, email and product pages.
What wonDelivery dates on product pages: +[19]% conversion rate.
What we cutBrand terms inside PMax. No lift after [3] weeks.
[4] min read · Unsubscribe in one click