PlaybookPaid social · 18 min read
Paid media experiments for Shopify stores: a 6-week playbook
Week by week: what to test, what to measure and when to cut.
[Name] · 17 Sep 2026
Paid media lead
[Name]
Runs paid media for our stores: Meta, TikTok and Google Shopping, tested every week.
Find me on[hello@domain.com]
![[Name]](/img/p-man-3-2560.webp?v=fc11f50a7c)
Writing
All notes on the blogNotes by [Name][6]
BenchmarkShopping & PMax · 6 min read
Google Shopping cost per click by category, [Q3 2026]
Public data, dated and sourced. Use it to sanity-check your own account.
[Name] · 15 Sep 2026
Experiment logPaid social · 12 min read
UGC hooks vs studio ads: [6] weeks, [24] variants
What won, what we cut, and the cost per order for every single variant.
[Name] · 10 Sep 2026
New notes by email
Your turn
Let’s grow.
Book a strategy call
[30] minutes, no slides. You leave with the first [3] tests we’d run on your store.
Or write to [hello@domain.com]
